L.O.V.E. Matters Week

Living Optimistic Values Everyday

It's A Celebration of LOVE!

 
 
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It’s the organization’s biggest week of its 4-month summer campaign season – L.O.V.E. Matters Week! Formed in 2016, the campaign began as a social undertaking to address three pillars: Love for Self, Love for Others, and Love for Something Greater. The initiative has since expanded into the Mr. United States Organization's national platform and a designated week to extend love across the country. 

 

 
Even if it makes others uncomfortable,
I will love who I am.
— Janelle Monáe, Singer-Songwriter and Actress

L.O.V.E. Matters Week can truly be a transformational week for contestants who choose to truly submerge themselves in the mission of what it means to exude genuine love. The initiative has proved to be equally impactful for the friends, family, and followers who also choose to really embody the change they wish to see in the world through Love. Particularly for national contestants, after a week of sharing valuable community service, this one, uniquely important week somewhat defines the essence of what it means to be a titleholder.

 
 

 

The organization is thrilled to announce this year’s celebration has been themed - A TIME 2 LOVE. Join us for a festive week filled with fun, entertainment, service, and tons of LOVE!

 

SAVE THE DATE

June 9-15, 2024

 
 
 
 

Full Schedule of Events Released April 2024